News — Make in India

Sanjhi - Tree of Life

Sanjhi - Tree of Life

Sanjhi art is such a delicate and precise work that not many can do it with a precision. Mohan Kumar Vermaji is a fourth generation craftsman and he says, “ Basically a temple art, it deals with mythological stories with special focus on Krishna’s Leela.” His family has been working on Sanjhi art since many generations and now Ashutosh Verma is helming the fifth generation Sanjhi craft. Ashutoshji is working with our Abhivyakti team and he’s an amazing young artist! He says that before starting any new cutting, he meditates and prays Lord Krishna. Ashutoshji has acquired Sanjhi art skills...


How SANJHI is made

How SANJHI is made

Folklore tells us that the origins of this art form lie with Radhe, who made Sanjhi rangolis using natural colors, along with flowers, leaves and colored stones, to woo Krishna. The other gopis soon followed suit, also making intricate designs to impress Krishna. Sanjhi has been popular ever since, and during the Mughal period, contemporary themes were introduced for greater perspective. Today, Sanjhi art is found in many homes and spaces. It has been displayed in Delhi metro stations and was recently used for pictograms during the Commonwealth Games. To create a Sanjhi design, stencils are made on paper (mostly...


Indian Government boosts 150 years old Jute industry

Indian Government boosts 150 years old Jute industry

In order to help the jute industry, the government on Thursday decided that 100% food grains and 20% sugar will be mandatorily packaged in jute bags. 

Information and Broadcasting Minister Prakash Javadekar said, "It will benefit about 4 lakh workers engaged in the jute sector along with thousands of farmers."

Jute is primarily grown in West Bengal, Odisha, Assam, Meghalaya, Tripura and Andhra Pradesh.


Handmade Puppets - Kathputli

Handmade Puppets - Kathputli

If the Indian map was depicted by its craft clusters, it would be a vibrant diamond, housing pockets of handicrafts along its length and breadth. The map would feature deep zaffre Jaipur pottery in Rajasthan, burnished Bastar metal art in Chhattisgarh and russet wooden toys in Sawantwadi, Maharashtra. Tinkling Kutch metal bells would form the rivers of Gujarat and ivory marble would sit atop the mountains in Uttar Pradesh. As you traverse the craft-dotted landscape that enriches the country, you’ll witness a grand spectacle of vivid colours and magnificent designs. Rajasthan, for instance, has nurtured and celebrated centuries-old crafts within...


Harappan Handicraft - The inception of handmade culture in India

Harappan Handicraft - The inception of handmade culture in India
It is this tendency to associate ourselves with a false notion of what we are told defines ‘modern’ without crediting the past it is based on and built up on, that lands our new breed of people floating baselessly. The creativity which flourished in the past is the mother of all innovations today and the forms of it existent today as craft clusters, often the most ecofriendly… teaching everybody who went too far from nature what life on earth should truly be about.